Cartoon Network will no longer exist in its current form after the recent merger between Warner Bros. and Discovery, which is still sending shockwaves across the entertainment industry. The cable television channel was established by Ted Turner on October 1, 1992, and it quickly became popular because to the many popular animated television series it broadcast, most of which were geared at children and ranged from action to humor.
As part of the reorganization of the media and entertainment conglomerate’s businesses, Cartoon Network will be undergoing significant changes, including a merger with Warner Bros. Animation. Following yet another significant round of staff reductions at Warner Bros. Television Group, the company has now announced a “strategic reorganization” at Warner Bros. Discovery.
As of right now, it is unknown what the consequence of the merger between Cartoon Network and Warner Bros. Animation will be. Cartoon Network is still airing continuing shows, and there has been no announcement regarding cancellations.
Warner Bros. Group announced on Wednesday that it had terminated the employment of 82 employees across its animation, narrative, and unscripted businesses. Of the 43 positions that were left open, none of them have been replaced. In a memo that was distributed to all employees, Warner Bros. Discovery chairman Channing Dunney detailed the decision that the firm had made, which was one that had been anticipated. In addition, the development and production teams of Warner Bros. Animation and Cartoon Network Studios will combine under one division, while Hanna Barbera Studios Europe will maintain a separate team. This further fuels speculation about the future of Cartoon Network. Hanna Barbera Studios Europe will continue to produce shows independently.
However, a representative for Warner Bros. confirmed that Cartoon Network Studios is still working on multiple projects, as stated in a report published by Polygon. The consolidation of Warner Bros. Animation and Cartoon Network Studios is not expected to have any effect on production or show development. The aforementioned projects include the production of original animated content for Cartoon Network, Adult Swim, and HBO Max.
Although there is no confirmation about how the merged division will determine its priorities, the article adds that this will depend on the tastes of viewers as well as what Warner Bros. Discovery considers to be profitable. In the interim, despite the formation of the new company, Cartoon Network Studios and Warner Bros. Discovery will continue to operate as separate and unique individual brands.
The most recent round of adjustments made at Cartoon Network Studios have been timed to coincide with a reduction in the accessibility of a number of their cartoons, as it is now more challenging for viewers to locate them. According to data compiled by Nielsen, Cartoon Network experienced a decline in viewership that was equivalent to a twenty-six percent decrease in the year 2021. This downward trend in ratings has been going on for some time.
In addition, the personnel adjustments came about as a direct result of Discovery’s recent purchase of Warner Media from AT&T. Since the takeover, President and Chief Executive Officer of Warner Bros. Discovery, David Zaslav, has vowed to reduce the company’s expenses by $3 billion. Among these cancellations was the well-liked series Infinity Train, which had been scheduled to run on Cartoon Network between the years 2019 and 2021 until it was relocated to streaming services. When August 2022 rolled around, all content related to Infinity Train was wiped from the internet by Cartoon Network.
The past three decades of Cartoon Network’s history have been marked by the production of a number of original animated series, the most notable of which being Dexter’s Laboratory, The Powerpuff Girls, Ed, Edd & Eddy, and Johnny Bravo. In addition to that, it broadcast well-known anime shows such as Dragon Ball Z and Sailor Moon. In addition, Cartoon Network is well-known for its Toonami block, which was formerly a weekday afternoon programming block that aired from 1997 to 2004 before being terminated and then revived in 2012 as a late-night block on Adult Swim. Toonami was originally shown from 1997 to 2004.
Warner Bros. Discovery has stated that the rumors regarding the impending closure of Cartoon Network Studios are false. The corporation also assured Cartoon Network that it will continue to be accessible despite the layoffs of some employees.
Warner Bros. recently announced in an internal memo that it would be terminating the employment of around 82 people working in a variety of departments, including animation, scripted, and unscripted divisions. It followed the announcement made by the corporation that it would combine Cartoon Network Studio and Warner Bros. Channel into a single entity that would operate under the brand name of Warner Bros.
According to sources in the media, Warner Bros. Television is hoping to revamp its economic model and is looking for new talent.
The most recent batch of changes implemented by Cartoon Network Studios coincide with some animated shows produced by the company becoming more difficult for viewers to access. In addition, the ratings for Cartoon Network have been going down for some time; according to the statistics that Nielsen compiled, the network’s viewership dropped by 26% in 2021.